CMO INTEL
It’s not often someone begins their advertising career in business development, but Ashley’s anything but typical. Just three months into her first job, she negotiated her first client/agency partnership. As Managing Principal at COHO, she heads business development and manages half of the accounts and the digital and social media teams. Her background in strategy and planning provides a unique perspective as she approaches new opportunities.
“I work backwards. Why? Creating the end vision is always the toughest part, so I start there.”
DID THAT
Ashley came to CoHo via LA, where she led strategy on some of the world’s most dynamic brands—Audi, Nissan, Infiniti, Fatburger, Bosch home appliances, VCA Animal Hospitals, SKYY Vodka, and World Gym, to name a few.
PRECISELY
Navigating grocery aisles and menus with celiac disease isn’t easy today. Doing it before few outside the medical community had even heard of it—that’s Ash. Her life depends on her diligence—something she brings to bear on all aspects of it. Even work. She explores intrepidly—in search of what is exactly right for all of us.
TYPE A
Ashley never stops moving. Whether chasing her young son or her youngish husband, competing semi-pro ballroom dancing or skiing in her favorite place, Jackson Hole. She played Division I soccer at SMU, helping her team win four straight conference titles. And also completed degrees in advertising and psychology. Can you say overachiever?
QUICK FACTS
HOMETOWN
Richardson, Texas
ALMA MATER
Southern Methodist University
FAVORITE EXPLORER
Plumbers—drop her an e and ask her why