Favorite city is Austin, TX.
Wanted to build Formula 1 race car engines growing up.
Can carve a half-pipe on a snowboard.
Loves scalloping in Florida.
Once stung 30 times in the face by wasps.
Has visited 45 of the 50 states in the U.S.
Builds and flies remote control airplanes.
Mark McClendon Digital Marketing
Mark has spent the last 10 years managing the online marketing departments for Fortune 500 E-commerce companies. He’s passionate about analytics and believes strongly, “If you can’t measure it, you can’t manage it”.
Read Mark’s full bio –>Mark is responsible for developing custom digital marketing strategies that help clients exceed their branding or direct response goals. He uses the latest online and offline campaign tracking technologies to help clients improve the ROI of every campaign.
Prior to joining Commerce House, Mark was the Director of Online Marketing & Acquisitions at Blockbuster, where he was responsible for online marketing, product management, traffic generation and web analytics.
Mark was Director of Online Marketing at Blyth Inc. before going to Blockbuster. Blyth is a Fortune 500 company specializing in developing and marketing home decorative and fragranced products worldwide.
There, he was responsible for user experience, demand generation and retention for Boca Java, a subscription roast-to-order gourmet coffee company wholly owned by Blyth.
As Sr. Manager of Search Engine Marketing and later Sr. Manager of Online Marketing at Hotels.com, Mark managed the online marketing department, which consisted of paid search, web media, SEO, affiliate and web analytics teams.
A graduate of the University of Texas at Austin, Mark studied mechanical engineering, economics and mathematics. He holds a degree in economics.
Both Mark and his wife are from Dallas and love to play golf and work out. Mostly, so they can dine at every new restaurant they possibly can. Their goal is to eat there way across North Texas.